22 April

Is It Harder to Fundraise from Women?

Is It Harder to Fundraise from Women?

I recently asked a leader of advancement at a state college if she used different approaches in working with women versus men donors on her campus. This was not meant to be a trick question. I was very curious, as she had been a leader in sorority fundraising and had demonstrated an understanding of how […]

29 March

It’s Time to Question Fundraising “Best Practices”

It’s Time to Question Fundraising “Best Practices”

When you started your nonprofit career, you probably heard things like: “If you want a major gift, make sure you mention who else is giving what.” “Competition and recognition work; identify who wants to lead the campaign and give the top gift.” “Access to leadership will incentivize donors.” “This is how you ask for an […]

31 January

Four Key Takeaways from the DonorSearch Flash Class: “Gender Matters: A Practical Approach to Grow Women’s Philanthropy”

Posted in UNCATEGORIZED

I was delighted to lead a recent class for DonorSearch.  150 people joined; all asking great questions.  I can see the commitment to women’s philanthropy growing! You can watch the full class below.   To break it down, here are four key takeaways, including how to start: Four Key Takeaways from the “Gender Matters: A […]

17 January

The “Traditional” Donor Life Cycle May Not Apply to Women

The “Traditional” Donor Life Cycle May Not Apply to Women

In your work as a fundraiser, you may use the term “donor life cycle.” This model charts the path of a donor through several sequential phases of engagement and giving to causes they care about: first gift, occasional gifts, consistent annual gifts, major or stretch gifts, leadership role and accompanying giving, and finally, a planned […]

29 November

The Engagement Trap: Moving from Meaningful Connection to Meaningful Gift

The Engagement Trap: Moving from Meaningful Connection to Meaningful Gift

The research on women’s philanthropy highlights again and again that women want to be engaged before they are asked for a gift. For example, in their 2015 report, “Where Do Men and Women Give?,” the Women’s Philanthropy Institute found: Women report that they are motivated to give because they are on the board or volunteer […]

16 November

We Won’t Raise More Money Unless We Stop Acting Like All Donors Are White Men

We Won’t Raise More Money Unless We Stop Acting Like All Donors Are White Men

Worrisome trends are emerging in U.S. philanthropy. Although overall charitable giving is growing, the share of Americans who give is declining, and the incidence of giving is down in most every age group. This giving gap opened because of complex reasons, but one thing is clear: We are seeing fewer Americans give because we are applying the […]

1 November

Connect with Empathy-Driven Women Donors by Telling Your Story

Connect with Empathy-Driven Women Donors by Telling Your Story

One report from the Women’s Philanthropy Institute found that “When women give, they tend to express a desire to help others, whereas men tend to focus on the benefits that come from being charitable.” Women’s giving is driven by empathy, the ability to understand and share another person’s feelings. When we see others in need, […]

4 October

Watch Kathleen Loehr’s Interview About Women’s Philanthropy

Watch Kathleen Loehr’s Interview About Women’s Philanthropy

I was excited when Barett Christensen of Bentz Whaley Flessner asked me to be a guest on the BWF LIVE Fundraising show on Facebook. If you didn’t get a chance to tune in, you can watch the entire interview below. Bentz Whaley Flessner is a wonderful organization that aims to transform philanthropy by collaborating with […]

20 August

Do You Focus on Women? It Matters to Your Bottom Line.

Do You Focus on Women? It Matters to Your Bottom Line.

I am committed to growing women’s philanthropy. Why? I’ve been in the philanthropic sector for 35 years as a woman donor, fundraiser and nonprofit leader. In that time, I’ve seen women’s power and earnings grow – and the philanthropic sector repeatedly fail to take full advantage of this new reality. I’m frustrated that the philanthropic […]

17 July

Use This Powerful Tool To Start Integrating Women’s Philanthropy Today

Use This Powerful Tool To Start Integrating Women’s Philanthropy Today

When you realize the effect a women’s philanthropy program will have on your organization’s ability to create a bigger impact, you will be eager to get started. But such an endeavor can feel overwhelming. You may look blankly at your screen and think, “Where do I start?” The answer? Create and declare a clear vision […]